The project

Yarn-dyeing technique, where the yarn is pre-dyed with colourful artwork. After knitting the piece (sweater), the artwork ‘falls into place’ highlighting the pre-dyed artwork. Taking as references the Ikat weaving and the Planned Pooling dyeing techniques, this project would make it possible to create the most colourful knits, without waste, bringing the worlds of experts in hand-dying and crafted hand-knitted fabrics together into a sellable product. The aim is to include the approach in the Survival of the Fashionest’s collection and present it in its showroom during Paris Fashion Week.

Joost Jansen (Netherlands)

Survival of the Fashionest. Started in 2016 by Joot Jansen, with a hand-knitted knitwear collection. Working with 250 ‘adopted’ grandmothers in Bulgaria. Working to maintain these crafts and heritage, which have become largely forgotten in the West. The collection is available in selected stores around the world, in the Dover Street Market stores. He graduated as product designer from the Design Academy Eindhoven. 8 years ago, he was assistant Designer to Walter Van Beirendonck (Antwerp six). For one and a half years – Production Designer to Henrik Vibskov (Copenhagen). since 2013 – Creative Director EE Exclusives (Heeze, NL).

Yarna Ltd (Bulgaria)

Yarna Ltd. Has worked for over 20 years for designers producing hand-knitted garments. Many workers have over 40 years’ experience in the field of Hand Knitting. Since 2016 Tarna has worked with the Survival of the Fashionest brand, handling all production and most of the collection’s research. With around 250 ‘grandmothers’ working around Sofia in Bulgaria, Yarna provides high-quality craftsmen and retains a huge knowledge of the heritage and knowhow on handknitting. 

Loret Karman (Netherlands)

Loret Karman. Loret works together with Joost on researching the most difficult new ways of knitting, turning Joost’s ideas into techniques that can be carried out by the women in Bulgaria. She joins him on his trips to Bulgaria, learning old techniques from them in return and works on special colours for the collection. Loret Karman is an artist, knitter and expert dyer. She works as a full-time colour designer. She was born in Papua New Guinea and raised on Curacao. Trained in textile forms, she works from her atelier in Amsterdam. Here she hand dyes her knitting and embroidery yarn with the utmost respect for her craft.