MODERN KNITWEAR

HANDMADE KNITWEAR DYED TRADITIONALLY WAY WITH MODERN MOTIFS.

The project

Yarn-dyeing technique, where the yarn is pre-dyed with colourful artwork. After knitting the piece (sweater), the artwork ‘falls into place’ highlighting the pre-dyed artwork. Taking as references the Ikat weaving and the Planned Pooling dyeing techniques, this project would make it possible to create the most colourful knits, without waste, bringing the worlds of experts in hand-dying and crafted hand-knitted fabrics together into a sellable product. The aim is to include the approach in the Survival of the Fashionest’s collection and present it in its showroom during Paris Fashion Week.

Joost Jansen (Netherlands)

Survival of the Fashionest. Started in 2016 by Joot Jansen, with a hand-knitted knitwear collection. Working with 250 ‘adopted’ grandmothers in Bulgaria. Working to maintain these crafts and heritage, which have become largely forgotten in the West. The collection is available in selected stores around the world, in the Dover Street Market stores. He graduated as product designer from the Design Academy Eindhoven. 8 years ago, he was assistant Designer to Walter Van Beirendonck (Antwerp six). For one and a half years – Production Designer to Henrik Vibskov (Copenhagen). since 2013 – Creative Director EE Exclusives (Heeze, NL).

Yarna Ltd (Bulgaria)

Yarna Ltd. Has worked for over 20 years for designers producing hand-knitted garments. Many workers have over 40 years’ experience in the field of Hand Knitting. Since 2016 Tarna has worked with the Survival of the Fashionest brand, handling all production and most of the collection’s research. With around 250 ‘grandmothers’ working around Sofia in Bulgaria, Yarna provides high-quality craftsmen and retains a huge knowledge of the heritage and knowhow on handknitting. 

Loret Karman (Netherlands)

Loret Karman. Loret works together with Joost on researching the most difficult new ways of knitting, turning Joost’s ideas into techniques that can be carried out by the women in Bulgaria. She joins him on his trips to Bulgaria, learning old techniques from them in return and works on special colours for the collection. Loret Karman is an artist, knitter and expert dyer. She works as a full-time colour designer. She was born in Papua New Guinea and raised on Curacao. Trained in textile forms, she works from her atelier in Amsterdam. Here she hand dyes her knitting and embroidery yarn with the utmost respect for her craft. 

STORYTELLING

THE IDEA:

4 years ago, I started my own label with Hand Knitted sweaters, Survival of the Fashionest,
adopting 250 grandmothers in Bulgaria with an incredible amount of Hand-Knitting heritage.
My mission is to bring this old craft into a modern daylight, so it will survive in the current,
machine focused, times. While visiting Bulgaria for the second time, overseeing the first
production of sweaters, I brought Loret Karman with me to assist and bring in some of the
future – YouTube-generation – tips and tricks for the classical schooled Bulgarian craftswomen.
It was here that I saw and realized how advanced and difficult it is to knit an intarsia sweater –
a technique where for every colour a different ball of wool is used – with the amount of colours
that I use in my designs is even harder. Coming home after a long day of knitting, I sat with
Loret drinking a beer and dreamt out loud about this idea of 1 long thread with the image of a
sweater already IN it. So, the magic would reveal itself by every stitch, instead of having all the
different balls hanging on your knitwork.

THE BIRTH OF THE PROJECT:

Starting from this dream, the project was eventually born. We realized it could potentially
solve many issues. Like for example the amount of yarn waste, reducing time consumption for
production and give total freedom in creativity to designers. If we could produce only the
material that is necessary, it would in combination with the fact that knitting itself is the most
sustainable way of producing fashion (all material goes into the product), a potential answer to
the claim fashion production has on our eco systems. It would also give an answer in the
upcoming trend that fashion needs to be extremely quick and new ALL the time and be
exclusive. if we could make a yarn with total freedom in colours and artwork, we do not need
to produce massive amounts of yarns in different colours, but exactly the amount that is
needed for production.
It sounded all very idealistic and we could not believe we were the only or first ones to come
up with the idea. We knew about some techniques developed into the same direction, space
dye, but these are still limited. After doing more intense research we figured out there was not
really any other known research done to this technique so far. Therefor we decided to pitch
the project for the WORTH project as Planned Space Pooling.

THE CREATIVE PROCESS:

Dream big! Fascinated with the potentials of the technique we dreamed off to industrially
produced yarns for robot knitting machines that can produce garments in 1 go directly on the
machine. Made-to-measure. how fantastic would it be to have a 3D garment 'printer' where you can not only decide shape, but also plan your own artwork in it.
However, to realize a dream you need to make the first steps. We searched for Textile
Laboratories to experiment directly with computer powered dyeing machines but found out it
is hard to convince people with just dreams. We decided to take it into our own hands and
investigate different hand dyeing techniques on various materials, trying to control the
colouring and bleeding on the thread. The process went terribly slow because all steps are
being done by hand. This was both a disadvantage as an advantage. since you are on top of all the little steps in the process. After intensive research and many hours of work, we found the best combination.
It took 58 hours of painting every single one of the 8.964 stitches needed for a proof of
concept sample, sized 35x33cm; 157 meter of yarn that took 50 hours to knit together. But by
every stitch knitted, the magic of the artwork revealed itself more and more. Making it worth
every minute spend on it and appreciate the result, knowing the effort it took every step on
the way..

THE COLLABORATION:

WORTH-ing together has been key during the project, not only for the project itself, but we
also met great professionals that could look at our project and give critical feedback. It made
the project what it is, a combined force of people with each their own specific expertise. We
learned a lot about each other and from each other, plus about working together in general
and for a fund organization. The opportunity this project gave us, has led to many more ideas
and projects we would like to explore together. It also gave us new friends and colleagues that
we will see for the rest of our lives from all over Europe.
We set up our own group of external experts around us, to give direct and specific feedback,
without whom the project would not have resulted in the current outcome. Also, with these
people we still have regular contact and will work again in the future.

THE FUTURE:

As we have reached a proof-of-concept stage, we dream further on our initial dream, since the
outcome is positive. We imagine the project continuing a professional, upscaled, mechanical size. This would mean a big investment into new technologies. We experience a far different approach to what we are used to work within in the ‘handmade’ world, where all are excited about a project and would love to contribute and invest time in – making it a combined effort.
We have contacted a company that expresses a wish to develop their ’embroidery yarn
printing machine’ suitable for knitting, but the conversations are very formal and not very
inviting. It seems to be all about money. Another Dutch textile research company showed
great interest and would love to develop the project further if we find funding. So, this is what
we will focus on for the near future, trying to raise a budget to develop the project further.

THE MESSAGE:

Collaborating with a partner will open new ways of looking at your own work and skills. It is an
investment in each other and your future. Give each other and yourself space to reflect and do
not only focus on the questions that are in front of you. The best things come in unexpected
moments and unexpected ways. Therefor collaborating has so much potential!

WINNING PROJECTS 2nd CALL