AMALGAMA

ARTISANAL AND INNOVATIVE PRINTING COAT

The project

Artistic piece that looks like one garment but it is composed by 9 differents garments. When you dissamble the main piece it turns into a small collection of individual garments.

Leandro Cano SL (Spain)

LEANDRO CANO SL is a brand of womenswear that works with craftsmen to bring to life innovative designs. The company has close ties with art, culture, environmental sustainability and innovation. Leandro Cano has won many awards during his career: 2012 Designer for Tomorrow award; 2014 Samsung Innovation Project; 2016/17 Spanish representative in the International Woolmark Prise in Milan and 2018/19 Who’s On Next Vogue 2017 in Hong Kong. 

MASTELAS (Spain)

MASTELAS textile and patchwork trade. The Patchwork school teaches and develops ideas and projects with the help of craftswomen who transmit traditional techniques from generation to generation to keep tradition alive. 

LABEL-GRAINE (France)

LABEL-GRAINE was born from a dream and inspired by the work of a photo-engraver (Michel Graveur). Valtex Group is a family industry, which has set its mark on the textile printing world. The company diversified over time and now seeks to pass on the excellence of know-how and innovative capacity it has successfully managed to acquire and develop. With more than 35 years’ experience, Valtex Group opens its doors in order to share its skills and join with anyone interested in collaboration projects. The company gets its drive and strength from its human values and team spirit. 

STORYTELLING

THE IDEA:

Well, the idea of participating in WPP was of my business partner Ana. She was thinking in to find partners out of Spain, so she founds at WPP the perfect occasion. The difficult was in introduce the artisanal part in an innovate project.
When we start to think about the idea, i had clear that i wanted a winter garment. This is because the main prototype is a big coat. The print (an illustration of a women-horse in the middle of a forest) was because i was dreaming with a magical world full of people and animal in an oneiric sense, so, with an artist, i could materialize my dream. It took several months to develop my idea.

THE BIRTH OF THE PROJECT:

-Our project has 3 main parts:
-Development of the print
-To Print the fabric
Make the artisanal technique over the garment It means that there are 2 artist involved, first at all, the artist who had to sketch my dream in a paper, and the second, the artist who had to do in her technique the sketch in 3D. Several people building in a coat my dream…can you imagine…Transmit an idea is not easy, because you must tell every detail, and you both and the artist must materialize a dream in a garment. Communication between us was not easy sometimes. When the project
progress, everything is ok, but sometimes when you can’t go ahead. come on…this is very difficult. In my artistic creations, i always think out the box, and i need the same with my partners, so that, i guest that the most difficult issue in our project has been create an artistic garment with different artists. 

THE CREATIVE PROCESS:

This question is almost answered in the question before. Process is the same that a supply chain, i mean, first i need the illustration for printing fabric. Label Graine could not work without the final illustration, and without printed fabric we couldn’t sewing the coat, and therefore, Mas Telas couldn’t made her artisanal technique over the coat. In terms of creativity, artists would create what I had in my mind, or how i was expecting the final work…so, it involves a lot of changes, a lot of discussions and time, artistic projects needs time, and sometimes schedule doesn’t permit it. Technically, Mas Telas had the main problem, because she had to reproduce a sketch in a technique quite like patchwork, it wasn’t easy. At the beginning we thought to reproduce the sketch in color, but it was so complicate because of the Pantone, so, at the end, we decided to do that in black and white.

THE COLLABORATION:

Collaborations has been great, because Label Graine has the last technology in print fabrics and Mas Telas are an incredibly special artist. Artistic projects are always difficult, but 3 brains thinking at the same time is better than 1. In our case, Label Grain suggested better fabric for print, and MAs Telas suggested to do their technique in black and white. Sometimes if you work alone, you only see 1 way, and maybe you choose the most difficult one.

THE FUTURE:

Before the COVID i saw the future clear. I mean…i do an artistic garment and taking the inspiration of the artistic garment, i do wearables garment, so, in this way, you can see very clear the sense of an artistic inspiration. After COVID, rules in fashion are going to change. Nobody knows now, what is going to happen with the traditional fashion model industry. Maybe, now, after this situation, artisanal work has more sense than before. In another hand, investment in fashion is needed all the time. before selling, you need to create stock. You pay before the money for the stock. This is the main risk of fashion model. Maybe now, pre-order and wait for a garment is the new future in fashion, because after this crisis, lot of small fashion companies as mine will be hurt.

THE MESSAGE:

After this experience, i think that collaborations are great…but not all kind of collaborations or with everybody…you have to find people like you, for sharing experience, know-how, happiness and frustrations. I’m not going to lie, it’s not easy to collaborate, but if you find the right one, everything is easier. Sharing means that you can grow up more than by yourself. You can’t be expert in everything, so, find the right people and go on for it!!! If you want to discover all my universe, find us at:
www.leandrocano.com
@leandrocano

PARTNERSHIP PROJECTS

Tagenea

Tagenea

Seamless

Seamless

Common Sands 2.0

Common Sands 2.0

Maretech

Maretech

Minois

Minois

STEM a garment production brand

STEM a garment production brand

Storytelling Garment Project

Storytelling Garment Project

Mapu Preto

Mapu Preto

Minta

Minta

NO/thing

NO/thing

Modifiable Vegan Bag Collection

Modifiable Vegan Bag Collection

In the Circle

In the Circle

Clotho

Clotho

Make Your Bed

Make Your Bed

Vibro-Tactile Textiles

Vibro-Tactile Textiles

LÈBIU – let’s CORK it

LÈBIU – let’s CORK it

WeAr Design

WeAr Design

Fresko

Fresko

ALMA

ALMA

Bubble Façade

Bubble Façade

Crossing Parallels

Crossing Parallels

EnaOna

EnaOna

Sense of nature

Sense of nature

Rethinking the Bra

Rethinking the Bra

Manual bag

Manual bag

Nova Underwear

Nova Underwear

Sensing Color

Sensing Color

Dimmenso

Dimmenso

Beaggie

Beaggie

Soft touch of industrial waste

Soft touch of industrial waste

Time of your Light

Time of your Light

H|H

H|H

Vibrant-barrier-free glassware collection

Vibrant-barrier-free glassware collection

Edge Chair

Edge Chair

Marbled Salts

Marbled Salts

Moseanic

Moseanic

Kombucha TSUGI

Kombucha TSUGI

LiLO

LiLO

The Eastern Side of Riviera

The Eastern Side of Riviera

Future Wardrobe

Future Wardrobe

Ventri

Ventri

Bi-Circular Urban-Outdoor Fabric

Bi-Circular Urban-Outdoor Fabric

Step Smart

Step Smart

Re-Print Ceramics

Re-Print Ceramics

Vivid

Vivid

A Phyne Bomber Jacket

A Phyne Bomber Jacket

Burning For

Burning For

Circular workwear collection

Circular workwear collection

Tista

Tista

Fashion Design Courses

Fashion Design Courses

Velluto

Velluto

New Matters

New Matters

RemBrandt

RemBrandt

Agogic – Be prepared for more

Agogic – Be prepared for more

Smartcoat

Smartcoat

Mocha Split

Mocha Split

Reframd

Reframd

Zerobarracento

Zerobarracento

ALLCA Disruptive Rugs

ALLCA Disruptive Rugs

Wearable Play

Wearable Play

Wear-Abouts Baltic Sea

Wear-Abouts Baltic Sea

Gelatex x NO/AN

Gelatex x NO/AN

Luxury Bag Collection

Luxury Bag Collection

Amalgama

Amalgama

TTorch

TTorch

From the ground

From the ground

Biolea

Biolea

Ultra

Ultra

Capsule coat project

Capsule coat project

Mayya x WORTH

Mayya x WORTH

The Space Between

The Space Between

Rustic Wool Robotuft

Rustic Wool Robotuft

Cartiera & SwIdeas present: Change!

Cartiera & SwIdeas present: Change!

Fish_Fish

Fish_Fish

Common Sands

Common Sands

UCQC Inclusive

UCQC Inclusive

Gabriella Veszpremi X Inpelsa

Gabriella Veszpremi X Inpelsa

Mowo

Mowo

i-Morfé

i-Morfé

Iguaneye

Iguaneye

Ruumy

Ruumy

Fugazi Fugazi

Fugazi Fugazi

Serisole

Serisole

The light around your life

The light around your life

The Hemp Chair

The Hemp Chair

Senss

Senss

Walkytalkies

Walkytalkies

Sole sustainability

Sole sustainability

A Warm, Light, Luxurious, Sustainable Cloak

A Warm, Light, Luxurious, Sustainable Cloak

Spell My Name

Spell My Name

The “Bib” chair

The “Bib” chair

Materia Bruta

Materia Bruta

Modern Knitwear

Modern Knitwear

3D knitwear on demand

3D knitwear on demand

Lit Lace Interface

Lit Lace Interface

iluTex

iluTex

Sukka 

Sukka 

PineSkins Soft Wall Tiles

PineSkins Soft Wall Tiles

Unmoist Raincoat

Unmoist Raincoat

IOT Jacket & Robot

IOT Jacket & Robot

Stars Collection

Stars Collection

Words that shimmer

Words that shimmer

Persona

Persona

NO1R

NO1R

Identity 560

Identity 560

Øjenfryd

Øjenfryd

The Ghost Bag

The Ghost Bag

Diluci bags

Diluci bags

M2M furniture (Made 2 Measure Furniture)

M2M furniture (Made 2 Measure Furniture)

Myhand Prosthetic Socket

Myhand Prosthetic Socket

Oceanwear

Oceanwear

t-Studio – 3D fashion design network

t-Studio – 3D fashion design network

Curve

Curve

Baltabalta Multifunctional Textiles

Baltabalta Multifunctional Textiles

Fashion Designing for an Inclusive World

Fashion Designing for an Inclusive World

‘Parameter’ Table

‘Parameter’ Table

Occay

Occay

Make and Create

Make and Create

ERGOVI – healthy multiposture chair

ERGOVI – healthy multiposture chair

PreemieCme

PreemieCme

Second Life Bag

Second Life Bag

Clayer

Clayer

Lulu V2

Lulu V2

Fishskinlab

Fishskinlab

Dynaback

Dynaback

Esther Hates PVC

Esther Hates PVC

Gardin

Gardin

Foldable High Heels

Foldable High Heels

Sustainable Acoustic Panels

Sustainable Acoustic Panels

Edbora Collection

Edbora Collection

Smart Heated Vest

Smart Heated Vest

ACDL Artisan Chausseur Design Lab

ACDL Artisan Chausseur Design Lab

Smart Life Jacket In Watersport

Smart Life Jacket In Watersport

Fragments Garments

Fragments Garments

Hollow: A Lie Story

Hollow: A Lie Story

FWN: Family Wear Nature

FWN: Family Wear Nature

Himaero “The Emotional Jewel”

Himaero “The Emotional Jewel”

Spellbound

Spellbound

Wear Pure

Wear Pure

Connextyle

Connextyle

Unlimited in 1

Unlimited in 1

Paramatrix

Paramatrix

Feel More Knitwear

Feel More Knitwear

Skarabeos 2

Skarabeos 2

Twill

Twill

Fashionable Wearable Camera Accessory

Fashionable Wearable Camera Accessory

‘Margarete’ – Cork Task Chair

‘Margarete’ – Cork Task Chair