ALLCA Disruptive Rugs

Handwoven rugs made from post-consumer plastic waste, digitally printed

The project

Handwoven rugs made from post-consumer plastic waste, digitally printed.

THE CHALLENGE
Our fast-paced day-to-day lifestyle has disconnected us from the intrinsic value of the objects around us and how they were created.
The challenge is to find a sustainable process by using recycled materials, optimising the manufacturing process and extending the whole life cycle valuing the human and material resources that are involved in rug manufacturing to make the consumer more conscious of the processes involved.

THE SOLUTION
Revitalise traditional rug manufacturing with a new approach introducing a circular business model creating a 100% recycled polyester rug from plastic bottles. The entire rug will be made from a single material, simplifying its manufacture and waste management. Production will be more sustainable, avoiding dyeing and using instead digital printing to obtain a unique product for a unique space.
With the help of new digital printing equipment, thepartnership will:
1- Introduce colour into a textile with greater thickness.
2- Use nontoxic inks.
3- Excellent performance (outdoor).
4- Faster production.
This combination of material and process will standardise production, minimise stock and simplify distribution.

HAIZEA NÁJERA MUÑOZ (Spain)

Haizea Nájera is a textile illustrator based in Madrid.
She currently works for a kidswear brand that combines with her own line of plastic and graphic research, exploring new forms of expression and applied art.
After graduating in Fine Arts with a Design and Illustration Master’s Degree, she has focused her career on the fashion business for more than 6 years, working for leading fashion brands, trend-setting agencies and as a freelance artist.

HAMDI YENERER (Germany)

Hamdi Yenerer is the founder of CARPT, a rug design start-up company based in Stuttgart, Germany. Together with Elisabeth Kätzl (textiledesigner), they created an exclusive rug collection, aimed at Interior Designers.
Hamdi Yenerer graduated as a Business Administrator. His family has been in the carpet business for more than 50 years. Before starting his own business, he worked in a well-known textile design company. Hamdi has an in-depth knowledge of carpet manufacturing.

Project website: allcarugs.com

STORYTELLING

THE IDEA:

After several years working for leading fashion companies, I found myself lost in a deep need for meeting my own purpose and creating something meaningful, away from massive consumption: to create, aligned with conscious values and slow processes. Enhanced by my artistic background, I started imagining how to hybridise illustration with product design, which finally materialized into illustrated rugs, conceived as unique and artistic pieces. I especially remember one sunny morning. Finally I realized that this project could be my form of expression, but also because of that, a demanding path of energy and knowledge. A challenge, at that time imprecise but also motivating.As a textile graphic designer, millions of artistic references arose to my mind. I really loved the idea of reimagining the rug as a white canvas, open to crazy approaches and diagonal collaborations. It was this aim of intervening textiles in a wide graphic range that led me to consider digital printing as my innovative way to give birth to the pieces.

THE BIRTH OF THE PROJECT:

Our project was born surrounded by many questions: why another rug  business? How could I make a rug with no previous experience? What do rugs represent in our daily lives? Besides all these doubts, a severe environmental crisis was (is) devastating our planet. My focus was specially on how our oceans are filled with tons of plastic waste. Fortunately, the use of new bio, organic and natural resources is increasing in the industry, especially in fashion. But still, there is a stark reality that we have to face: we are surrounded by plastic and it lasts almost forever. That problem was the final push to undertake this adventure, where a recycled polymeric fibre would be the seed to grow my white canvas. Just one recycled and recyclable monomaterial, looking to close the circle. 

THE CREATIVE PROCESS:

We make rugs, but not just rugs. We make unique pieces that emanate from an original concept and aesthetic. Our project supposes the exploration of new ways of expanding graphic possibilities; it is research, dialogue and fusion between art and design. Nevertheless, the way to achieve this wasn’t always clear. Even though we knew that using recycled polymeric fibres was a good starting point, we didn’t know how the material would react with the digital printing technique, so we had to design a new process from scratch. Fortunately, our intuition guided us to achieve an innovative production that reduces water footprint ten times more than a regular process.

THE COLLABORATION:

 ALLCA, our project, couldn’t be possible without this collaborative approach. Any idea could be good as a concept, but making it feasible demands a solid background, knowledge and, why not?, a lot of curiosity. We really love how the ancient know-how has merged with new aesthetics and ideas, it blends naturally and nurtures our present with continuous learning. Being a circular business, that is, being responsible for what happens to the rug once it is dismissed from the customer, is a challenge that we can only afford by sharing our different skills. 

THE FUTURE:

Our idea of success is based on three crucial points.To create a circular business that’s committed with new ways of recycling, reselling, re-intervening, revolving, etc. the product. We seek to be honest and clear in terms of traceability. To engage with our customers, being able to sell on a worldwide scale, providing the best quality standards, and improving our pieces every day. To collaborate with creative minds, building our brand with an evolving approach, nurturing ourselves from the diagonal thinking involved in co-creation. Of course, we are aware of the challenges that creating a new brand entails, especially for one that has sustainability at the core of its mission. For this reason, additional support, such as mentoring programmes, networking events, promotional campaigns, etc… could not only help us improve our skills, but also find new sales and investment channels.

THE MESSAGE:

 We understand collaboration as the opportunity to learn from others who you share a goal with. That means that the result is not the aim of the process, but it’s actually the process the most meaningful part itself. Learning is an attitude that’s deeply moved by knowing “the other”. Curiosity, and a will to step outside our comfort zone, to push ourselves to create; this lead us to embark on this entrepreneurial venture.The more different the background, the more interesting the approach will be.

 

PARTNERSHIP PROJECTS

The vase

The vase

Lumimóza

Lumimóza

3D metal panels

3D metal panels

Thinking Woman’s Chair

Thinking Woman’s Chair

Aeras-x Seat for Drone Taxis

Aeras-x Seat for Drone Taxis

The Vegan Sheep

The Vegan Sheep

Loom-State

Loom-State

Common Sands 2.0

Common Sands 2.0

Maretech

Maretech

Minois

Minois

STEM a garment production brand

STEM a garment production brand

Storytelling Garment Project

Storytelling Garment Project

Mapu Preto

Mapu Preto

Minta

Minta

NO/thing

NO/thing

Modifiable Vegan Bag Collection

Modifiable Vegan Bag Collection

In the Circle

In the Circle

Clotho

Clotho

Make Your Bed

Make Your Bed

Vibro-Tactile Textiles

Vibro-Tactile Textiles

LÈBIU – let’s CORK it

LÈBIU – let’s CORK it

WeAr Design

WeAr Design

Freskos

Freskos

ALMA

ALMA

Bubble Façade

Bubble Façade

Crossing Parallels

Crossing Parallels

EnaOna

EnaOna

SEISMIC GARMENT

SEISMIC GARMENT

Rethinking the Bra

Rethinking the Bra

Kinematic handbag by RMATURA

Kinematic handbag by RMATURA

Nova Underwear

Nova Underwear

BioChromatic

BioChromatic

Dimmenso

Dimmenso

Beaggie

Beaggie

Ignorance is Bliss Carpet Collection

Ignorance is Bliss Carpet Collection

WE ARE NOT IN THIS ALONE

WE ARE NOT IN THIS ALONE

H|H

H|H

Vibrant-barrier-free glassware collection

Vibrant-barrier-free glassware collection

Edge Chair

Edge Chair

Marbled Salts

Marbled Salts

Moseanic

Moseanic

Kombucha TSUGI

Kombucha TSUGI

LiLO

LiLO

The Eastern Side of Riviera

The Eastern Side of Riviera

Future Wardrobe

Future Wardrobe

Ventri

Ventri

FreyZein

FreyZein

SILENCIO

SILENCIO

Re-Print Ceramics

Re-Print Ceramics

Vivid

Vivid

A Phyne Bomber Jacket

A Phyne Bomber Jacket

Burning For

Burning For

Circular workwear collection

Circular workwear collection

Recontile

Recontile

Fashion Colada

Fashion Colada

SCALA

SCALA

New Matters

New Matters

Not 2 Forget

Not 2 Forget

Agogic – Be prepared for more

Agogic – Be prepared for more

SMARTCOAT with ETHICS

SMARTCOAT with ETHICS

Mocha Split

Mocha Split

Reframd

Reframd

Zerobarracento

Zerobarracento

ALLCA Disruptive Rugs

ALLCA Disruptive Rugs

Wearable Play

Wearable Play

Wear-Abouts Baltic Sea

Wear-Abouts Baltic Sea

Gelatex x NO/AN

Gelatex x NO/AN

Luxury Bag Collection

Luxury Bag Collection

Amalgama

Amalgama

TTorch

TTorch

From the ground

From the ground

Biolea

Biolea

Ultra

Ultra

Capsule coat project

Capsule coat project

Mayya x WORTH

Mayya x WORTH

The Space in Between

The Space in Between

Rustic Wool Robotuft

Rustic Wool Robotuft

Cartiera & SwIdeas present: Change!

Cartiera & SwIdeas present: Change!

Fish_Fish

Fish_Fish

Common Sands

Common Sands

UCQC Inclusive

UCQC Inclusive

Gabriella Veszpremi X Inpelsa

Gabriella Veszpremi X Inpelsa

Mowo

Mowo

i-Morfé

i-Morfé

Iguaneye

Iguaneye

Ruumy

Ruumy

Fugazi Fugazi

Fugazi Fugazi

Serisole

Serisole

Hi-LAMP

Hi-LAMP

Lucid

Lucid

Senss

Senss

Walkytalkies

Walkytalkies

Sole sustainability

Sole sustainability

A Warm, Light, Luxurious, Sustainable Cloak

A Warm, Light, Luxurious, Sustainable Cloak

Spell My Name

Spell My Name

The “Bib” chair

The “Bib” chair

Materia Bruta

Materia Bruta

Planned Space Pooling

Planned Space Pooling

3D knitwear on demand

3D knitwear on demand

Lit Lace Interface

Lit Lace Interface

iluTex

iluTex

Sukka 

Sukka 

PineSkins Soft Wall Tiles

PineSkins Soft Wall Tiles

Unmoist Raincoat

Unmoist Raincoat

IOT Jacket & Robot

IOT Jacket & Robot

Stars Collection

Stars Collection

Words that shimmer

Words that shimmer

Persona

Persona

PULSAR

PULSAR

Identity 560

Identity 560

Øjenfryd

Øjenfryd

The Ghost Bag

The Ghost Bag

Diluci bags

Diluci bags

M2M furniture (Made 2 Measure Furniture)

M2M furniture (Made 2 Measure Furniture)

Myhand Prosthetic Socket

Myhand Prosthetic Socket

Oceanwear

Oceanwear

t-Studio – 3D fashion design network

t-Studio – 3D fashion design network

Curve

Curve

Multifunctional Textiles

Multifunctional Textiles

Fashion Designing in an Inclusive World

Fashion Designing in an Inclusive World

‘Parameter’ Table

‘Parameter’ Table

Occay

Occay

KICS

KICS

ERGOVI – healthy multiposture chair

ERGOVI – healthy multiposture chair

PreemieCme

PreemieCme

Circular Bags

Circular Bags

Clayer

Clayer

Lulu V2

Lulu V2

Fishskinlab

Fishskinlab

Dynaback

Dynaback

Esther Hates PVC

Esther Hates PVC

Gardin

Gardin

Foldable High Heels

Foldable High Heels

Sustainable Acoustic Panels

Sustainable Acoustic Panels

Edbora Collection

Edbora Collection

Smart Heated Vest

Smart Heated Vest

ACDL Artisan Chausseur Design Lab

ACDL Artisan Chausseur Design Lab

Smart Life Jacket In Watersport

Smart Life Jacket In Watersport

Fragments Garments

Fragments Garments

Hollow: A Lie Story

Hollow: A Lie Story

FWN: Family Wear Nature

FWN: Family Wear Nature

Himaero “The Emotional Jewel”

Himaero “The Emotional Jewel”

Spellbound

Spellbound

Wear Pure

Wear Pure

Connextyle

Connextyle

Unlimited in 1

Unlimited in 1

Paramatrix

Paramatrix

Feel More Knitwear

Feel More Knitwear

Skarabeos 2

Skarabeos 2

Twill

Twill

Fashionable Wearable Camera Accessory

Fashionable Wearable Camera Accessory

‘Margarete’ – Cork Task Chair

‘Margarete’ – Cork Task Chair